Elijah Tejada
Founder & Lead Strategist
Runs campaign strategy and paid media for every NorthStar account. Ten years building demand for trades, home services and local healthcare practices across South Florida.
About us
A marketing studio built for one kind of client
NorthStar Growth is a small, senior team in South Florida. We work with the roofers, HVAC crews, dentists, pool companies and contractors who keep the region running.
Our mission
Make world-class marketing accessible to the businesses next door
Enterprise-grade strategy shouldn't require an enterprise budget. Our mission is to give local service owners the same rigor — tracking, creative testing, real reporting — that national brands pay ten times more for.
Our vision
Become South Florida's most trusted growth partner for service businesses
We measure success in booked jobs, retained crews and owners who stop worrying about where next month's work comes from — not in awards or impressions.
The team
Who you'll actually work with
Gavin Marsh
Director of Content
Leads production — job-site shoots, short-form edits and the creative testing pipeline that keeps ad fatigue from eating your budget.
Priya Raman
Performance Analyst
Owns tracking, attribution and reporting. Builds the dashboards clients actually read and flags waste before it compounds.
Our approach
A four-step process, every time
01
Discovery & audit
We map your service area, margins, best job types and current lead flow. If paid social isn't the right lever yet, we'll tell you on the first call.
02
Build & launch
Offer development, tracking setup, creative production and campaign architecture. First campaigns are live within 14 days of kickoff.
03
Optimize weekly
Budget pacing, audience and creative testing, and a direct feedback loop with whoever answers your phone so we optimize for quality, not raw volume.
04
Report & plan
A monthly report in plain English and a 60-minute strategy consultation where we agree on next month's priorities together.
What makes us different
Where we break from the norm
We only take local service clients
No e-commerce, no SaaS, no national accounts. Every playbook we own is built for a service radius.
One strategist, start to finish
The person who audits your account builds it and runs your monthly call. Nothing is handed off to a queue.
Creative is included, not upsold
Most agencies bill media management and leave you to source content. We shoot it.
Honest scope
If a $1,200 budget can't beat your current channel, we'll say so rather than take the retainer.