Services & pricing

Everything a local service business needs to stay booked

Four services that work best together. Most clients invest between $1,200 and $2,000 per month across management, creative and strategy — with ad spend held separately and paid straight to Meta.

01

Meta Ads Management

The core growth engine. We build, launch and optimize Facebook and Instagram campaigns designed to produce booked jobs inside your service area — not vanity impressions.

$900 – $1,200 / month

Management fee. Ad spend is paid directly to Meta and typically starts at $900/mo.

What's included

  • Full campaign architecture: lead gen, calls and remarketing
  • Radius and ZIP-level targeting matched to your service map
  • Offer development and split testing (at least 3 offers per quarter)
  • Instant forms and landing page recommendations
  • Weekly budget pacing and bid optimization
  • Lead quality feedback loop with your intake team
  • Pixel, Conversions API and event tracking setup

02

Social Media Strategy

A documented plan for what you post, why you post it and how it supports the paid side. Organic social is where prospects check whether you are real before they call.

$650 – $900 / month

Bundled at a reduced rate when combined with ads management.

What's included

  • Channel audit and competitor teardown in your market
  • Positioning and messaging framework for your service lines
  • Monthly content calendar with posting cadence
  • Caption writing and local hashtag strategy
  • Community management guidance and DM response templates
  • Review generation and reputation prompts
  • Quarterly strategy refresh based on performance

03

Content Creation

Real photo and video from your crews and job sites. Stock imagery does not sell a local service — proof of work does.

$750 – $1,100 / month

Includes one on-site production visit per month in Palm Beach County.

What's included

  • Monthly on-site shoot (photo + short-form video)
  • 8–12 edited short-form videos per month
  • 20+ retouched job-site and team photographs
  • Before-and-after graphics and review cards
  • Vertical edits sized for Reels, Stories and ad placements
  • Ad creative variations built from the same shoot
  • Full usage rights to every asset we produce

04

Monthly Reporting & Analytics

Reporting written for a business owner, not a media buyer. You see spend, leads, cost per lead and what changes next month.

Included with every retainer

Available standalone at $400/month for self-managed accounts.

What's included

  • Monthly performance report in plain English
  • Cost per lead and cost per booked job tracking
  • Creative performance breakdown by asset
  • Live dashboard access, updated daily
  • 60-minute monthly strategy consultation
  • Next-month action plan with owner responsibilities
  • Quarterly business review against annual goals

Not sure which mix fits?

Tell us your service area, current budget and what you're trying to fix. We'll recommend the smallest package that can move the number.

Request a recommendation